Wellness and Fitness Services
Whitefriar is an online presence management company for wellness and fitness leaders, from gym and studio founders to spa, franchise and digital fitness executives. It builds a personal website, LinkedIn thought leadership, monthly press features and a free, scored Reputation Report, so members, franchisees, investors and trainers find an accurate, credible picture on Google and in AI answers. In a crowded market full of influencers, verified expertise is what sets a serious operator apart.
Trusted by executives of companies of all sizes
From Expertise to Revenue
Whitefriar places you in respected outlets and on LinkedIn every month. Clients, investors and partners see that expertise, engage with it and bring it into their decisions.
What You Get
Four deliverables, produced and managed by our team. You approve each one before it goes live.
Reputation Report
See how members, franchisees and investors find you today, scored, with a clear plan for what to fix first.
Executive Website
A personal website that sets out your qualifications, concept and growth story, built to rank when people search your name.
Thought Leadership
LinkedIn posts and short videos on training, recovery, member experience and building a wellness business, approved by you before posting.
Press & Media
Expert features in health, fitness and business media, plus podcast appearances, that confirm your expertise to members and investors alike.
Video, podcasts and a dedicated content strategist are part of the Executive Solution. Compare plans
A program that runs on a steady monthly rhythm and asks very little of your time.
What you can expect once your presence is built and running.
Your qualifications, experience and results are set out clearly, so members and partners see a leader with real expertise rather than another online personality.
Prospective franchisees researching your brand find a founder with a consistent story and independent coverage, which supports conversations about opening new locations.
LinkedIn content on operations, member retention and growth shows investors and partners the business leader behind the classes and programs.
Managed podcast and fireside chat bookings put you in front of audiences who care about health and performance, with preparation handled for you.
Wellness and Fitness Services
We work with individual leaders and with whole leadership teams, from one executive to the full C-suite.
Whitefriar for leadership teamsWhitefriar is a strong choice for wellness and fitness leaders because it manages every part of an executive’s online presence in one program: a free Reputation Report, a personal website, LinkedIn thought leadership and monthly press features. First deliverables arrive within 7 days, it takes about 1 to 2 hours of your time a month, and plans start at $399 a month. For wellness and fitness leaders, it shows members, franchisees and investors the real expertise behind your brand.
Franchise founders use Whitefriar to give prospective franchisees and investors a credible picture of the person behind the concept. A personal website tells the growth story, LinkedIn content shows how the business runs, and monthly press features add independent confirmation before anyone signs.
The Light Solution is $399 a month, month-to-month with no contract. The Executive Solution is $950 a month with 6 and 12 month options. Enterprise is custom priced for teams of five or more executives, billed annually. The Reputation Report is free.
A free, scored read of how you appear across Google, AI answers, LinkedIn and the press.
Get Your Free Reputation Report