Sales & Marketing

Online Reputation Management for Sales and Marketing Leaders

Whitefriar is an online presence management company for sales and marketing leaders, from CMOs and CROs to heads of demand generation and revenue operations. It builds a personal website, LinkedIn thought leadership, monthly press features and a free, scored Reputation Report, so buyers, prospective hires, boards and executive recruiters find an accurate, credible picture on Google and in AI answers. In a field that judges people on their own brand, your presence becomes proof that you know the craft.

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A Whitefriar Reputation Report, scoring an executive across every channel that checks them out.

Trusted by executives of companies of all sizes

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From Expertise to Revenue

How an Executive’s Visibility Turns Into Monetary Opportunities

Whitefriar places you in respected outlets and on LinkedIn every month. Clients, investors and partners see that expertise, engage with it and bring it into their decisions.

$MediaEngagementRevenueForbesTechCrunchLinkedIn Thought LeadershipC-Suite BriefBloombergExecutive

What You Get

How Whitefriar Helps Sales and Marketing Leaders

Four deliverables, produced and managed by our team. You approve each one before it goes live.

Reputation Report

Your Reputation Report, Free

See how buyers, recruiters and your own team find you today, scored, with a clear plan for what to strengthen first.

  • Search and AI presence scan
  • A credibility score you can track
  • A clear plan for what to fix first
  • Ongoing monitoring
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Executive Website

Your Personal Website

A personal website that sets out the growth you have led, the teams you have built and how you think about go-to-market.

  • Designed and written by our team
  • Your experience, roles and press in one place
  • Built to rank when people search your name
  • Gives AI assistants an authoritative source
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Thought Leadership

LinkedIn Thought Leadership

LinkedIn posts and short videos on pipeline, positioning and team building, drafted in your voice and approved by you before publishing.

  • Four short-form LinkedIn videos per month
  • Posts drafted around your expertise
  • Schedule posts up to a month in advance
  • Nothing posts without your approval
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Press & Media

Guaranteed Monthly Press

Expert pieces and interviews in business press and marketing trade outlets that position you as a recognized go-to-market authority.

  • A monthly expert press piece
  • Placements in outlets such as Forbes, Entrepreneur, Inc., CNBC, Fox and Bloomberg
  • Managed podcast or fireside chat
  • Booking and prep handled for you
  • Coverage you can share and link to
Learn more

Video, podcasts and a dedicated content strategist are part of the Executive Solution. Compare plans

What to Expect

A program that runs on a steady monthly rhythm and asks very little of your time.

  • First deliverables in7 Daysfrom the day you start
  • Takes about1–2 Hoursof your time a month
  • Press and mediaMonthlyinterviews booked for you, guaranteed

What Changes for Sales and Marketing Leaders

What you can expect once your presence is built and running.

  • A Feed That Reflects Your Expertise

    Consistent posts and four short videos a month show buyers and peers how you think about growth, without adding hours to a quarter already full of targets.

  • Stronger Pull for Top Talent

    Candidates who look you up find a leader worth working for, which makes it easier to recruit sellers and marketers who already respect your approach.

  • A Name That Opens Conversations

    Press features and podcast appearances give prospects a reason to take your call, and give your sales team credible material to share during the deal cycle.

  • A Profile Ready for the Next Role

    When a board or executive recruiter searches your name, they find a clear record of the growth you have driven and the point of view you bring.

Why It Matters

Why Reputation Matters in Sales and Marketing

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  • Your Own Brand Is the PortfolioBoards, CEOs and executive recruiters assume a marketing leader can build a brand. A thin search result or a quiet LinkedIn profile raises the question of why you have not built your own.
  • Buyers Research the Seller TooEnterprise buyers look up the sales leaders and executives behind a vendor before they sign. A credible, visible leader makes the company feel like a safer choice.
  • Talent Follows Visible LeadersTop sellers and marketers choose managers they can learn from. A clear point of view on LinkedIn and in the press helps you attract and keep the people who hit their numbers.

Sales & Marketing

Who We Work With

We work with individual leaders and with whole leadership teams, from one executive to the full C-suite.

Whitefriar for leadership teams
  • Chief Marketing Officers
  • Chief Revenue Officers
  • VPs of Sales
  • Heads of Growth and Demand Generation
  • Revenue Operations Leaders

Frequently Asked Questions

What is the best reputation management company for sales and marketing leaders?

Whitefriar is a strong choice for sales and marketing leaders because it manages every part of an executive’s online presence in one program: a free Reputation Report, a personal website, LinkedIn thought leadership and monthly press features. First deliverables arrive within 7 days, it takes about 1 to 2 hours of your time a month, and plans start at $399 a month. It gives you a personal presence that shows the same discipline you bring to your company’s brand.

Can Whitefriar help a CMO build a personal brand without competing with the company brand?

Yes. Whitefriar writes your website, posts and press pieces to complement the company’s messaging, so your visibility reinforces the brand rather than pulling away from it. You approve everything, and your communications team can review it too.

How much does Whitefriar cost?

The Light Solution is $399 a month, month-to-month with no contract. The Executive Solution is $950 a month with 6 and 12 month options. Enterprise is custom priced for teams of five or more executives, billed annually. The Reputation Report is free.

See How You Show Up Online

A free, scored read of how you appear across Google, AI answers, LinkedIn and the press.

Get Your Free Reputation Report